The Musa Advocacy

Founder of The Musa Advocacy
Fashion Designer of Musa Fabric

A life's purpose planted in that seed of faith in the land of the Bible, sprouted and bloomed in the midst of the 2020 Corona Virus Pandemic.
A revelation of her three-year search for a purpose in life which was concluded during her journey to the Holy Land in December of 2019.

"Joy graduated "cum laude" in Bachelor of Science in Accountancy at the University of San Carlos, Cebu City, Philippines and worked as a Certified Public Accountant in her own accounting and auditing firm for the last 22 years and in 2020 retired from such profession,
pursued her passion and graduated as a Fashion Designer.

She is at present the Marketing Director of Khingchey Group of Companies, an Information Technology Business that she and her husband established in 2005. Also, the World Championship of Performing Arts Official Talent Scout for Davao Region, Philippines which aims to train and bring Filipino artists in the United States annually to compete in the world Stage.

She is a very supportive wife and a loving mother to her two daughters." "Currently spearheading the Musa Advocacy, an altruistic endeavor which is anchored on one significant purpose of producing artistic tribal vogue behind bars and in the native homes of indigenous women in Davao del Norte, Philippines.

Believes that pursuing her life's purpose is not self- serving nor a self-quest but rather about recognizing her own gifts and using them to contribute to the world and bring joy to everyone."

The MUSA Fabric was an answered prayer of a Certified Public Accountant/Fashion Designer, Ms. Joy Soo of Davao del Norte who was looking for a fabric to be used during the Philippine Gala 2020. The province of Davao del Norte through the Department of Trade and Industry has already conducted training for fabric weaving using the banana and abaca fiber, in the 3rd quarter of 2019. They assisted Ms. Soo in the weaving of the fabric which was first done in Davao del Norte Provincial Jail.

The Musa Fabric Collection